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Insurance & Investments

We're highly-rated and well-respected in the industry

We're proud of our reputation and work hard to earn your trust

A.M. Best Company

COUNTRY Life Insurance Company® and COUNTRY Mutual Insurance Company® are consistently rated A+ (Superior)1 by A.M. Best2 , an independent industry rating company. Both companies have remained in the highest rating category for almost 80 consecutive years. A.M. Best rates our financial strength and our ability to meet customer obligations. For the latest rating information, visit

Fortune 1000: COUNTRY Financial ranked no. 668

COUNTRY Financial® has been continuously ranked on the Fortune 1000 list since 2004. Fortune magazine maintains the list, which recognizes the 1,000 largest American companies according to revenue. In 2013, COUNTRY Financial ranked 668 on the list with $3.4 billion in revenue.


We all need to consider the "what ifs" in life. Anything could happen on any given day, so you need to be prepared with coverage for your life and property.

Auto & Recreational

Get great rates and coverage you can depend on for your cars and leisure vehicles.

Home Renters & Personal Property

We're here to help - with coverage you'll feel at home with a price you can afford.


Planning ahead to protect the people you love can give you a great peace of mind.

Health & Disability

Taking care of yourself is one step to good health. Another is having good insurance.


Our business insurance is tailored to fit your needs, so you get the right coverage to protect what you've worked hard for.

Farm & Ranch

Founded by farmers in 1925, our heritage is in protecting yours.


You're always growing and we're here to help. Our roots lie in agriculture and the values born in hardworking farm communities.

Specialty Products

Proactively safeguard your home and pets with our specialty coverages.


We all want to look toward the future with a sense of financial security. At COUNTRY Financial®, we can help you develop a plan to own your future.

Individual Retirement

The best time to start planning for your retirement is right now.

Business Retirement

Your retirement plan has the power to improve both employee job satisfaction and productivity.


Smart planning can help make paying for college expenses a lot easier.

Planning Services

We will focus on your individual situation and goals to help you create a plan for your future.

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Why Choose COUNTRY

From minor fender benders to Mother Nature's wrath to the loss of a loved one too early, we help our customers when they need it most.

Our History

Started by a group of farmers in 1925, we've been protecting cars, homes, lives, and more ever since.

Where We Do Business

Our financial representatives live and work in the communities where we do business.

Customer Stories

Our customers stay with us because they get treated like real people. They trust us to do what's in their best interest, not ours.

1Second best of 16 ratings
2Best's rating report 2015

For product and service information, read our Terms & Conditions.

Individual health insurance policies are purchased through CC Services, Inc., from a third-party insurer not affiliated with COUNTRY Financial. For more information about CC Services, Inc., read the License and Name Information in our full Terms & Conditions.

Life insurance policies issued by COUNTRY Life Insurance Company® or COUNTRY Investors Life Assurance Company®, Bloomington, IL. Disability income insurance policies issued by COUNTRY Life Insurance Company®, Bloomington, IL. Crop insurance policies issued by COUNTRY Mutual Insurance Company®, Bloomington, IL. This entity is an equal opportunity provider.

Our insurance policies have limitations and are not available in all states. For costs and complete details of coverages, contact a COUNTRY Financial representative or contact the company.


May lose value

No bank guarantee

Investment management, retirement, trust and planning services provided by COUNTRY Trust Bank®. Please see our Terms & Conditions for more information about COUNTRY Trust Bank and its affiliates.


Registered Broker/Dealer offering securities products and services: COUNTRY® Capital Management Company, 1705 N. Towanda Ave, PO Box 2222, Bloomington, IL 61702-2222. tel (866) 551-0060. Member FINRA/SIPC.

Investing involves risk, including the possible loss of principal.